DO YOU KNOW WHAT'S THIS FONT?

THANK YOU

Optima Roman  Suggested by GrimSanctum 
Iris UPC  Suggested by mr-rizz 

Hello, it looks this is the right font type. But I feel it is not really the exact font type.
Do someone know more ? Anotehr person told me this could be a sort of Helvetica.

Kindly thanks ! Thure

Hi,

i suggest to use IRISupc.ttf

Most of the fonts you find in logos began as a standfard font, then the designers modify details in it until they get what they want. BTW some old fonts (like this one) were actually drawn by hand years ago and even though some font makers did copy them (such as the coca-cola font or pepsi, etc). they never got them perfect.

It is wise to find the closer looking font, then convert it to curves on a vector software and then start moving nodes (quite a lot of work, but that's the only way of getting it perfect). just my 2c.

BTW, sometimes you may contact the public relations office of the company in question, they will send you a font set (if they have one) if you tel them you are going to use thir brand in a school or university project and you want to get it exactly right.

According to the ASTON MARTIN CORPORATE IDENTITY STANDARDS

The primary font is Optima. They write:

Aston Martin’s corporate typeface is Optima, and can be
used in regular, bold, caps and upper and lower case.

The secondary font is Helvetica, they write:

Aston Martin’s secondary typeface is Helvetica (Arial is also
acceptable) and can be used in light, roman, medium, bold
and heavy.