Custom logo. Possibly a private font also exists.
Apparently owned by Monoprix, a French company.
Seems to be derived from something similar to a Bodoni or Didot -- with the _a_ made from a _d_ with a clipped ascender.
For a similar effect, without the semi-serif treatment, and without the ball terminal on _y_, compare to Bodoni Sans Text and imagine a weight between the Regular and Bold weight.